The internet is amazing and it seems will shortly be even more amazing when Bing and Google fully deploy their AI powered search engines.  Finding information quickly is already simple and fast, especially if you have a pretty good idea of what it is you are looking for.  When AI enters the picture, the picture literally could be significantly better.

Simple and fast search is great.  But the degree of trust in the search result is based on the effort you make to get comfortable with the answer.  A few clicks to alternative information maybe or just some level of trust in the source website.  As the level of sophistication and depth of the questions…